Aboüt

We are Nümph, a Danish fashion brand who throughout two decades has created our own distinctive voice and look.

Wearing Nümph is about stepping into one's personality. It's an act of boldness. A quiet revolution against beige conformity. It's saying, without speaking: "This is me."

It all started in 2006 with a dream to create something different. Something playful, powerful and feminine. Since then, we have brought wardrobes to life with imaginative stories, bold colors, and most importantly, a smile.

From the very beginning, our design DNA has been unmistakable: hand-drawn prints, expressive patterns and thoughtful details that speak to individuality and strength. Each collection is more than fashion. It's a statement. A story.

We don't care how ü dress. We care how ü feel.

Nümph is all about ü

Playful, colourful, and feminine women's fashion that makes you feel good. A complete wardrobe to be uniquely ü.

Architecture

We are divided into four different categories all presented in each collection. We sell six time a year and deliver each month to keep the products relevant in your store.

Colourful

Denim

Everyday

Moments

Essentials

Accessories

Nümph X

NOOS

Yearly Collection Flow

Our six collections ensure the best flow to keep your products always in motion. We deliver a clearly defined collection flow to ensure every step is covered, from opening to delivery.

Delivery structure

1. Pre Spring

Sales startMid May

Sale closeStart July

DeliveryDecember & January

2. Main Spring

Sales startMid June

Sale closeStart September

DeliveryFebruary & March

3. High Summer

Sales startStart September

Sale closeEnd October

DeliveryApril & May

4. Pre Fall

Sales startEnd October

Sale closeMid December

DeliveryJune & July

5. Main Fall

Sales startMid December

Sale closeEnd February

DeliveryAugust & September

6. Winter

Sales startStart March

Sale closeStart May

DeliveryOctober & November

6 collections — 12 deliveries

Price & Product mix

Shirts69,99 — 129,99

Jeans89,99 — 129,99

Pants79,99 — 119,99

Knit49,99 — 119,99

Dresses89,99 — 119,99

Tee / Blouses29,99 — 59,99

Jackets / Coats119,99 — 249,99

Skirts49,99 — 99,99

Nümph Worldwide

+40 countries worldwide

+1500 customers worldwide

Field accountsIndependent retailers

Key accountsChains
Department stores

CBOOmnichannel retailers
Marketplaces

Shop in Shop

Every location, store and customer is different. Therefore, we deliver 6 different variations of a Shop in Shop solution to suit you best.

Download our Shop in Shop catalogue

Shop in Shop options

25m² – with or without a backwall
35m² – with or without a backwall
50m² – with or without a backwall

Soft Shop

Jeans Rack

Options

25m² POS material
Logo block
Hangers
Inventory – depending on agreements

35m² POS material
Logo block
Hangers
Inventory – depending on agreements

50m² POS material
Logo block
Hangers
Inventory – depending on agreements

Shop in Shop
Performance
Advantages

Increase turnover
Increase sell through
Increase rotation of goods to 6 times per year
Improve basket size and basket quantity
Increase earning

POS & marketing materials

The purpose of the Nümph marketing support programme is to create a strong and consistent brand experience, increase customer engagement, generate store traffic, and support long term sales growth.